This Friday, August 5th, the world unites for the Opening Ceremony of the 2016 Rio Summer Olympic Games. The Opening Ceremony will air at 7:30pm PT on NBC. Here is a quick guide on where to find all the Olympic Coverage and what top athletes you...
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Many companies know that a certain amount of marketing is required as part of a long term business strategy. They may not understand the different layers of marketing, or how they piece together – but they do understand that they can’t get by without some...
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When a business decides to focus a part of their budget on something new one of their first questions has to do with the return on investment. They want to know what to expect and how it is measured. This question is one that can...
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Is this the year Leo has been waiting for? Will we see The Martian win for best picture? Who will be the best dressed and the worst dressed this year? You don't want to be the one who is missing out on the red carpet,...
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It’s that time of year again – that time that where people come together around bowls of cheese dips and chicken wings to watch the Super Bowl. This is the 50th Super Bowl, and we can all agree that at the very least the commercials...
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There’s a dark side to social media that touches half of today’s teenagers: bullying. It’s shocking to know that 25% of teens have reported that they have been exposed to repeat bullied through an online platform or cell phone , and over 50% report that...
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For decades there’s been a concern about what the nature of social media can do to adolescent kids, teens, and young adults. Since the days of dial-up and chat rooms the online world has been an opportunity for people to exploit, harass, and bully with...
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We are becoming more and more aware of the issues and dangers with the use of social media in our younger generations. It’s no longer an issue of direct online bullying that causes concern, there are more passive issues that haunt the online social networks...
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LinkedIn is often the neglected platform of many social media campaigns. Many companies don’t see the value in optimizing this platform and it leaves marketers with their hands tied in showing the value of this medium of social networking. LinkedIn is one of the fastest growing...
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In our last post we discussed why you need to utilize each platform – and how even your target demographic might be following you on each platform but it’s unlikely that they’re looking at each platform equally. So now we want to discuss how to...
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